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There is no defined answer as to when you need to update or replace your current PC or software system; what you first need to understand is that all hardware and software needs annual maintenance and updating, the ‘when’ and ‘how’ is up to you.

When it comes to Online Marketing, establishing an Editorial Calendar assures that various aspects of your business are highlighted in an organized fashion. With targeted planning, you will know what topics will be covered and in what avenues and formats. Determine who will be responsible for developing and approving content, when it should go out, and on which platforms.

Consider making a New Year’s resolution to reduce the consumption of paper in your business environment, and you’ll not only streamline processes and improve productivity, but you’ll find it saves money too.  Implementing a few simple strategies can help to get your business on the right track.

Viral videos have a vast audience, but initially you must appeal to those already following your brand; these followers will be given first access to your video, which will help for an initial surge of shares. The basic principle here is that your video needs to be about something people (especially your followers) want to align themselves with to motivate sharing.

With the Internet at our fingertips, today’s business atmosphere is more competitive than ever. In this sink-or-swim environment, it’s critical to respond to your customers’ needs and expectations.

If you don’t have an in-house IT department or an ongoing relationship with a company such as Brave River Solutions, here are our top 5 time saving tech-tips to save money and increase productivity.

Most importantly for SEO, Content Management Systems automate much of the repetitive work behind good SEO techniques­ — like creating keyword-rich custom URLs, customizable page headings, and sitemaps. Built-in tools in a CMS make it easy to upload and handle images too. There’s no need to learn HTML to add alternative text labels (alt tags) which also help to enrich website content for search engines.

If you’re in business, it makes perfect sense to use Social Media outlets to connect with existing customers and attract new ones. Facebook and Twitter are obvious places to be, but have you jumped onto the Pinterest bandwagon yet?

You can put it in a drawer, or you can put it to use. Maybe you have a child who isn’t quite ready to have their own phone or an older person in the family who may not understand all of the phone’s capabilities but might enjoy limited use of a Smartphone’s cool features. Or you might want to dedicate an old phone with an app to replace another gadget, rather than buying a new one.

Today, many people question the effectiveness of email marketing. They wonder:  “Is email marketing too old-fashioned to be effective?” “Haven’t things like Twitter, Facebook, and blogs replaced the role of email?"  Well, as this article shows, the answer to both those questions is a firm "No."

Can't find what you're searching for? Try using these Google search operators: they’re neat little modifiers that you can add to your search query to encourage more precise results.

Microsoft Word’s Track Changes function is a time- and paper-efficient way of editing a document.

Developed almost a decade ago in 2001, IE6 has long been considered on its way out.

With the growing popularity of smartphones and other web-enabled devices, such as the iPad, more and more consumers are browsing the web through their mobile devices.

To help you get organized, gain more control, improve your response time and keep up with critical actions and due dates we will review one of Outlook’s most helpful tools: email filters.

Social media depicts the human side of your business, with a focus on making connections as opposed to making a sale. The goal is really less about selling, and more about engaging.
 

Brave River Solutions

875 Centerville Road, Building 3

Warwick, Rhode Island 02886

1.888.828.8911